Not all sins are created equal; something unfortunate, but only for the equitable disciplinarian. As a rule of thumb, though, in love and business complications should be avoided. Luckily, alternatives exist. With minimal erring options, punishments are streamlined. And so the church of capitalism states but one rule: do not cheat. Insider trading, garnishing wages, and hiring underage labor are nothing more than cumbersome details that all fall under the umbrella of unfair advantages in a wholesome competition of greed. Yet the temptation is great. The proposition is so sweet, in fact, that not even the great and powerful Doctor named Oz can hide behind a curtain; for he too falls prey to a variation of cheating, by means of false advertising.
Contrary to magic weight loss pills, Deejays di Puro Ritmo are not ones to mislead. The crew’s name might as well be their credo. Styles differ - releases vary between tarraxo, batirda, kuduro, and recently, funana - but the mantra of rhythm pureness is never compromised. Whether on solo tracks or collective projects, DDPR never compromises their ideals. Appropriately then, the optimal word for describing Productor BiG vadO’s newest track is “rhythmic” and “orgy.” “Drums” can be substituted at will, just as well articles may be introduced if so desired. Alas, this mid-tempo batida remains a climax of percussion regardless of vocabulary.
“Jack Daniels (Afro Mix)” lacks the producer’s trademark high energy, but compensates by means of arrangement arrangement. BiG vadO begins with a two-beat hi-hat that mimicks the bass; which proves to be the one and only consistence. The song's intent clear from the start. A foundation now established, a tom makes a syncopated appearance just before chaos is unleashed. An unashamed voice suddenly shouts. A single flute note and free vocals establish change, but the latter’s transition into the second beats leads listeners towards the groove. Ride cymbal and snare assure the audience anticipates variety. The minimal bridge that follows is made up of a synthesizer, woodblocks, and the ever-present bass. Such is how the the first minute wraps up. With the advent of the second the second verse the track’s signature cannot be missed: three simultaneous percussive elements. The song proves to be so busy, even the relaxed portions are decidedly eventful. Zenith in sight, the free vocals make another decorative cameo. In the final section the number’s final drum pattern is unmistakable (this author refusing to ruin the surprise all the while). Although the first verse repeats before the outro, and symmetry is elusive, this is not problematic. The track's elegance is in its steady progression. In no means derivative, the well mastered “Jack Daniels (Afro Mix)" extracts the most of its danceable qualities from a plethora of elements, all of which are used fully. It cannot be denied, this is a very noteworthy song that deserves to be repeated.
- John Noggle
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